A 98+ Google Lighthouse Score for a WordPress Powered Online Business. This is seriously fast.

Client: CorpNet Incorporated • CMS Development • WordPress + AWS
Trusted by thousands of professionals and entrepreneurs, CorpNet is the smartest way to start a business and stay compliant. CorpNet Inc. partnered with SymSoft to upgrade their WordPress-powered website and improve page speed performance and accessibility in order to improve overall user experience and Google Search ranking.

Powered by

WordPress logo
CorpNet Incorporated Responsive Website

Challenges

  1. Organically grown features and functionalities on top of the outdated WordPress infrastructure. The institutional knowledge and sparse documentation resulted in a bloated system that was difficult to maintain and update to serve the customer and business needs.
  2. Cross-domain and cross-platform integration with the custom-developed eCommerce and CRM systems.
  3. Balancing the need for high performance and uninterrupted data exchange with user-friendly interface and flexible features that don’t require deep technical expertise.

What We Did

We collaborated with the CorpNet team of partners to implement the WordPress CMS enabling content owners to publish content but also configure and manage marketing and sales tools and features without relying on the IT support.

User-friendly content management features and a careful selection of WordPress plug-ins empowers business users to attract leads, close sales, and retain existing customers.

We deployed the website on the Amazon Web Services infrastructure, using a suite of tools. The website performance improvements included increased loading speed and reliability when hundreds of concurrent visitors access the website.

Outcomes

  1. Optimized for Speed. The pages load under 2 seconds and even faster for the repeat visitors thanks to the extremely optimized CDN, web server, and front-end code.   
  2. User-centered. The implemented features are convenient and intuitive. Different web forms and wizards are automatically personalized for the logged in customers.
  3. Shorter time to publish. CorpNet’s marketing specialists independently manage content and features using a user-friendly drag-and-drop interface and a library of prebuilt components.

Project Highlights

Corpnet WordPress website features high Lighthouse scores

High Performance

By combining WordPress CMS and Amazon Web Services best practices, we were able to accomplish an extreme page loading speed and website availability. The image shows a Google Lighthouse test with all four metrics — Performance, Accessibility, Best Practices, and SEO achieving excellent scores.

How to Measure a Page Loading Speed?

Open a website in an Incognito window in Google Chrome. Right-click anywhere on the page. Select Inspect and then select the Lighthouse tab. In the Lighthouse tab, select desired options. Tap or click the Generate Report button.

(The other Internet traffic on your device may impact the score.)

CorpNet Google Lighthouse report.
CorpNet’s high performance website utilizes user-friendly WordPress Divi interface editor.
Divi logo

WordPress Divi Theme Customization

The CorpNet website utilizes the Divi Theme editor. We developed the Divi Theme to include the newly created and modernized CorpNet’s brand style guide featuring engaging photography, illustrations, and an updated accessibility-optimized color scheme.

All interface components and page layouts can be reused in a number of combinations. Upon testing all design elements with the final content, we saved components and layouts in the Divi Library.

WordPress logo

Custom WordPress Plug-ins

The CorpNet website is powered by the WordPress CMS and enhanced by the Divi Theme. We included a suite of additional functionality to enable cross-website communication with CorpNet’s eCommerce and Customer Relationship Management solutions. For example, users that are logged in to the eCommerce solution interact with personalized — instead of generic — web forms on the marketing website.
CorpNet cross-website personalization features.

Like what you see?